Prifender showcased its AI GDPR solution at Microsoft’s event.

On November 7, 2017 Microsoft held an event for its partners on the topic of the General Data Protection Regulation (GDPR) in its Executive Briefing Center in Brussels.  The Microsoft GDPR Partner Event was dedicated to the ways by which Microsoft is enabling its partners and their customers to meet the requirements of the GDPR with Microsoft 365.  This full day event included an update on the GDPR and its impact on companies globally, as well as presentations of related solutions.

The key theme for the event was the need for collaboration, both with Microsoft and among the partners, to address the wide range requirements of the GDPR and harvest the opportunities it presents.  Prifender, a Microsoft partner, was invited to present in the event and demonstrated its ability to work with the Office 365 security mechanisms for addressing GDPR’s breach notification requirements.

The live demo of the hybrid solution, Prifender and Office 365’s DLP, was focused on the challenge of identifying the right individuals for notification under the GDPR’s Articles 33 and 34.  Prifender acted on an alert that was generated from the Data Leakage Protection tool of Office 365 regarding a compromised document that contained sensitive customer information.  While the document did not include any contact information of the compromised identities, Prifender was able to quickly identify the individuals impacted by the breach, and then analyzed the data for different notification requirements under the GDPR.

Prifender’s presentation delved into the GDPR articles that address individual rights and accountability requirements, and how Artificial Intelligence can be used to address these articles on three distinct levels – the individual data subject, the business process and the enterprise as a whole.  The presentation challenged the current top-down approach for addressing risk and compliance, and stressed the importance of arming professionals from the security, privacy and data fields with tools that are relevant for today’s information challenges.

The event’s theme of collaboration underscored Prifender’s key objective of aligning with the different information technology environments that can be found across organizations and industries.

Come meet us at IAPP Europe Data Protection Congress 2017, Booth #35

Prifender is pleased to announce that we will be exhibiting at the IAPP Europe Data Protection Congress 2017 in Brussels, November 7-9.

We will be showcasing a live demo of our solution, an identity-aware artificial intelligence technology, used to discover and map personal information across networks and systems, both structured and unstructured.

Come Visit us at Booth #35.

We look forward to meeting with you at this exciting event.

Join us for our GDPR Compliance Conference Series

Privacy professionals are facing a number of challenges in determining how best to achieve GDPR compliance and maintain compliance for the long term. The Alliance of Global Privacy Solution Providers (the “Alliance”) has been formed with a mandate to educate privacy professionals on making informed decisions on their approach to planning, implementing and managing GDPR and long-term privacy compliance.

As a founding member, Prifender would like to invite you to our next GDPR Compliance Conference Series events taking place:


San Diego, CA, USA
Hosted by: KPMG LLP
October 16, 2017
8:45 am to 3:00 pm PT
Register Here


Mountain View, CA, USA
Hosted by: Fenwick & West LLP
October 19, 2017
8:45 am to 3:00 pm PT
Register Here


Seattle, WA, USA
Hosted by: Perkins Coie LLP
October 20, 2017
8:45 am to 3:00 pm PT
Register Here

View the full list of conference events here.

Along with our co-founders Evidon, MediaPro, Nymity, Prifender and RADAR, and our hosts, we will offer in-depth sessions on particular elements of compliance with the GDPR including:

  • Data Mapping & Inventory
  • Records of Processing
  • Cookie Compliance
  • PIAs and DPIAs
  • Data Breach Incident Response
  • Educating and Engaging employees

At the end of the day, you will come away with the knowledge to decide:

  • Where and when software or additional tools are needed to satisfy, effectively and efficiently, GDPR requirements
  • Where and when existing processes are achieving GDPR requirements
  • How to take a longer-term approach to privacy management, beyond immediate GDPR requirements

Further information about the Alliance and our events
is at www.globalprivacyalliance.org

Join our sessions at the P.S.R. 2017 conference, Booth #32 and #33

Prifender is pleased to announce that we will be exhibiting at the Privacy. Security. Risk. 2017 conference in San Diego, October 16-18.

We will be showcasing a live demo of our solution, an identity-aware artificial intelligence technology, used to discover and map personal information across networks and systems, both structured and unstructured.

Come Visit us at Booth #32 and #33, and join our sessions with recognized privacy leaders:

Tue, October 17th 11:45 AM – 12:45 PM
Privacy Tech Vendor Showcase 
Harbor D
Marcus Morissette, CIPP/US, CIPM, CIPT, Global Privacy Officer and Privacy Counsel, eBay
Omer Matityahu, COO, Prifender
 

Tue, October 17th 02:00 PM – 03:00 PM 
Effective Privacy Management through Data Governance
Seaport H
Michelle Dennedy, CIPP/US, CIPM, VP, CPO, Cisco
Michael Deer, CIPP/US, Head of Data Privacy, Alcon
Sagi Leizerov, CIPP/US, Chief Data Solutions Officer, Prifender


Wed, October 18th 10:30 AM – 11:30 AM
IT Architecture for the GDPR-Design Components and Privacy Controls
Harbor E
Marcus Morissette, CIPP/US, CIPM, CIPT, Global Privacy Officer and Privacy Counsel, eBay
Don Watters, Senior Data Architect, eBay
Christopher Glover, CTO, Prifender


Wed, October 18th 01:20 PM – 01:40 PM
Monetizing Personal Information: Challenges and Solutions
Seaport D, Exhibit Hall, LITTLE BIG STAGE
Sagi Leizerov, CIPP/US, Chief Data Solutions Officer, Prifender

We look forward to meeting with you at this exciting event.

Investment Bank Includes Prifender in Top-Ten- Companies-to- Watch

Prifender was just recognized as one of ten private companies with great potential in 2017, in Momentum Partners’ Cyber Security Market Review for Q2 2017. Prifender is the only privacy technology company noted in this high-profile watch list.

Momentum Partners is a global cybersecurity-focused investment bank. Each quarter Momentum features 10 companies from the 2,200+ they track and profile them in their Quarterly Market Review in order to raise their network’s awareness to these stand out companies.
In its first review of technologies for addressing the challenge posed by the European Union (EU) General Data Protection Rule (GDPR), Momentum noted that “companies must be able to automatically discover and map all personal information across networks (structured and unstructured) and apply policies to the information.” With consideration of the various solutions that currently exist in the cybersecurity space, Momentum added that “existing technology stacks alone cannot meet the mandates handed down by GDPR.” Artificial intelligence, machine learning, automation and big data expertise, all foundational elements of Prifender’s technology, were identified in the report to be the “key capabilities and requirements of GDPR platforms.”

The GDPR is a privacy regulation that applies to the personal information of EU residents, wherever that data may be processed. The regulation has been receiving a great degree of attention from executives and boards-of-directors due to its high fines (up to 4% of a company’s global revenue) and its comprehensive breach notification requirements. The GDPR comes into force in May 25, 2018.

“We are thrilled to see such a large player in the cybersecurity field recognize the benefits in our technology. Our R&D investments focused on combining AI, forensics and big data with the conviction that this type of solution offers the most efficient path to privacy management. The recognition by Momentum that we are on the right path for helping companies with the GDPR challenge provides us with a great boost of confidence, and matches the positive reactions we are receiving from the market” said Nimrod Luria, Prifender’s CEO. Dr. Sagi Leizerov, Prifender’s Chief Data Solutions Officer underscored these statements and added that “personal information is a data asset that requires a granular level of tracking – the identity level. Any solution that cannot scale to manage many millions of identities across thousands of systems, cannot help companies address privacy requirements. A well-managed data asset allows companies to monetize and extract value from it without the risk of severe fines and alienating customers; this is the ultimate goal of our technology.”

To read the full report click HERE.

Leading data architect to join Prifender as Chief Technology Officer

Christopher Glover, formerly of eBay and PayPal, to join Prifender
Prifender is thrilled to announce the joining of Christopher Glover to its management team as the company’s Chief Technology Officer.
Christopher brings to Prifender experience spanning product development, data management, architecture, operations and compliance.
Christopher’s passion for reducing organizational friction concerning the use of corporate data assets while maintaining very high compliance with internal and external policies and regulations makes him the perfect professional to lead Prifender from a technology perspective.
His experience working closely with compliance functions to understand the limitations on data usage and creating infrastructures that enable teams to maximize the value of data will be a great asset to Prifender’s own customers.
“Chris brings to Prifender a unique mix of capabilities. He has dealt with the volumes of data that only large eCommerce websites such as eBay can generate, while also possessing the necessary data-discipline that comes from working with financial institutions from his work at PayPal” says Nimrod Luria, Prifender’s CEO.
In his role as Prifender’s CTO Christopher will be working directly with Prifender’s deployment team, forging the company’s technology to meet each customer’s unique data needs.

Sagi Leizerov, formerly Global Privacy Leader for EY, Joins Prifender

Prifender is extremely pleased to announce that Sagi Leizerov, Ph.D, CIPP/US, has joined its management team as Chief Data Solutions Officer.
Before joining Prifender, Sagi served as Ernst & Young’s Global Privacy Leader.
During his 16 years with Ernst & Young, Sagi served Fortune 100 and Fortune 500 companies from industries ranging from financial services, pharmaceutical, technology, manufacturing and automotive.
He is a frequent speaker in data-related conferences and his articles appear in business and professional publications.
As Prifender’s Chief Data Solutions Officer, Sagi will work with our customers to maximize the capabilities of Prifender’s technology in their technical environment and operational needs.
When asked about his decision to join Prifender, Sagi offered the following:
“I have been part of the privacy field since its infancy. I started in 1998 and saw this field move from a compliance based approach to risk management, and most recently the “accountability era” of privacy. These different eras in our young professions were all marked with good intention, but very little capability in enforcing rules, demonstrating compliance and backing up any claims of accountability. I wholeheartedly believe that the solution that Prifender is offering is the future of the privacy profession, and I want to be at the forefront of this emerging paradigm shift in the privacy field.”